New Media
In new media, Wall Communications' principal areas of expertise
include economic research and policy analysis.
Economic Research and Policy Analysis
Wall Communications conducts economic research and policy analysis
of matters relating to the emerging new media industry. In 1998, the firm completed an
extensive 300-page study on the new media industry in Canada for Industry Canada, Canadian
Heritage and the CRTC, entitled: Study on Mechanisms to Promote the Development and
Distribution of Canadian Multimedia and other New Media Content and Services (Executive Summary).
The study provided a detailed profile of the Canadian new media industry and
an assessment of alternative mechanisms to promote the development and
distribution of Canadian new media content and services.
Wall Communications also completed two reports
for the Department of Canadian Heritage in the New Media area: A Study of
Existing Measures Promoting Canadian On-Line Content (January
2001) and A Study of Canadian and Canadian Cultural Content on Major
Websites and Portals (February 2001). In addition, the firm recently
completed a study for Canadian Heritage entitled:
A Study of Business Models Sustaining the Development of Digital Cultural
Content (June 2002) (Executive
Summary, Full Report).
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